Kootenai River in NW Montana, near Canadian Border

Kootenai River in NW Montana, near Canadian Border
photo by Gene Tunick of Eureka, Montana

Thursday, September 8, 2011

Tip O'Day for Authors #155

Guest blogger Ezra Barany says to turn so-so fans into raving fans.
The more hoops and opt-ins your fans have to jump through, the more you know they are committed to your writing and are likely to help you spread the word about your book. Building a quality list of raving fans for your fiction can be done with a combination of a Facebook fan page and an e-mail service provider (an ESP like aweber or constant contact). Using Facebook apps like “Static HTML: iframe tabs” and “Static HTML Iframe Tab : Custom Icons” will help you create the pages you need to convert your fans.
First, offer chapter 1 or a short story if they "Like" your fan page. Then, offer chapters 2 and 3 or another short story if they submit their name and email. Check out what I mean at http://www.facebook.com/TheTorahCodes .
Ezra Barany is an instructor for authors at SavvyAuthors.com. His recent thriller The Torah Codes is available at http://www.amazon.com/Torah-Codes-Ezra-Barany/dp/0983296014/ He asks that you not fax him brussels sprouts. He does not like them.

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